Branding Your Business With a Style Guide
While it’s true that a well-designed logo is an integral part of a strong brand, there are many more elements that make up a brand’s visual identity.
While it’s true that a well-designed logo is an integral part of a strong brand, there are many more elements that make up a brand’s visual identity.
This week, Instagram rolled out an update to its app that drove the world into a frenzy.
Maintaining a blog and posting on social media are great ways to share thoughts, opinions, and current industry news. But with all of the curated content shared online, it can often be difficult to stand out from the crowd.
A closer look at the new logo for the Metropolitan Museum of Art.
Once upon a time in a world without computers, designers were trained to create static print layouts for newspapers, magazines, posters and every other editorial piece you can think of.
A closer look at Google’s logo redesign, what they did right, and how it affects the way their brand is seen.
Color affects people and their emotions and can even evoke feelings of optimism, excitement, and trust. When creating a visual identity for a brand it is important to consider color combinations and how they establish meaning and harmony.
On Sunday they took branding literally to a new stratosphere by sponsoring Felix Baumgartner’s record-setting 120,000-plus feet skydive. Doing the quick math, that is approximately 24 miles from the edge of earth. Admittedly, I am not a rocket scientist but know a lot can happen from that altitude yet the company that makes “the energy…
Halloween was always a fun experience, and those houses that went the extra effort year after year earned our trust, and were considered the best. They were branded (whether they knew it or not).
In 1948, two hamburger chains started their respective businesses in California.